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Bet you didn’t think you could fit a watermelon in our MISA Bags! Not that you’d ever do that … Baby from Dirty Dancing didn’t need one.





MISA mesh produce bags are so much mightier than they seam… (typo on purpose!). With enforced double stitching they are super strong and can hold 2-3 kgs. That’s a heavy watermelon! Or a bucket load of apples for apple pie.

The mesh itself is also pretty special. It is super expandable. Like how you wish your waistband would be after an amazing potluck dinner. You know the feeling. That’s another reason why this watermelon picture explains so much. But it’s not just about fitting in more… it’s also about straining out less.

With the perfect mesh hole size, MISA Reusable Mesh Produce Bags are the best thing when you’re looking to get all home-makery in the kitchen. No fussing around with deteriorating cheesecloth, or moldy cotton or scrubbing strainers… use a MISA mesh bag instead! We love to use ours for easy clean up juicing (dream!)because we hate washing all the finicky bits of a juicer machine. Making milk alternatives on the cheap is our new hobby – cue dairy intolerant partners requests!

If you’re like me, you really are making attempts to ditch the single-use bags- but I get to the checkout counter and all my fruit is rolling around and I get the checkout sweats as I try to wrangle them. Let’s be real friends, these beauties are gonna make your checkout a breeze. Oh and that mesh I keep on harping about- makes a grand difference here too because MISA Mesh bags are truly transparent. There’s no need for the checkout person to manhandle your fruit and open up the bag to identify them. Then it’s straight home to wash, dry and store, keeping them in the bag the whole time. So much less fuss. Did you know they also help in keeping your fruit last longer? The breathable mesh allows ethylene gas to escape which prevents the over-ripening of fruit. Sayonara squishy, bruised fruit.

Seriously, MISA reusable produce bags are the easiest alternative to single-use plastic bags. They weigh nothing so stash some in your handbag, tote, backpack, reusable shopping bag and march along to the farmer’s markets, shops or local greengrocers like the eco-conscious boss that you are. Guys can even scrunch them into pockets- in case you’re the type that gets weird about carrying a man purse.

‘Nuff said. These MISA Reusable Mesh Bags are a win!

Now… I’m off to get some fresh groceries and organize a potluck dinner.





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PET is one of the most common types of plastic/packaging found in your average household. Most of us casually use single use plastic every day without really thinking about it. That cheeky croissant on the way to work, the coffee, the receipt for car parking tickets. All of these items might serve a purpose for anywhere between 10 minutes and a few hours – unfortunately, these bags, cups, and receipts will live on far longer than us. You might be thinking what’s one bag, one cup… says seven billion people. With experts saying there could be more plastic than fish in the ocean by volume by 2050, we were driven to create

MISA as a response to the use of our oceans as a dumping ground.

We at MISA Collective want Everyone to be part of the solution.

Our reusable produce bags are made using RPET – Recycled polyethylene Terephthalate AKA single-use plastic bottles. By choosing RPET we are making a conscious choice to upcycle a material that already exists. We thought about organic cotton, we love organic cotton, so pretty, so aesthetically pleasing, but cotton has it’s dirty little secrets too – did you know it takes 10,000 liters of water to make 1 kilogram of cotton, not to mention the pesticides. Cultivating cotton has had devastating effects on the Aral Sea –  what & where is the Aral Sea I hear you ask. Exactly. It WAS the 4th largest lake in the world that is mostly gone due to heavy cotton cultivation in the 60’s. The UN called it

“one of the planet’s worst environmental disasters”. Let’s face it we don’t want to be part of that statistic.

So let us tell you how RPET is made, it’s pretty simple. In reality, we’re surprised not more people are using it.

Post-consumer PET bottles are collected and sent to recycling centers where it is crushed down into bales. The bales are purchased by recycling companies where the PET bottles are crushed, washed, separated and dried out.  These bottles are blitzed into tiny tiny pieces and washed again to give pure PET flakes. These flakes are melted down and spun into a plastic fiber that can be woven into new sheets of material, RPET.

We hope you all use your Keep Cups, Kleenkanteens, Swell bottles and other reusable drink containers like the conscious consumers you are. But while society works on creating less plastic bottles, MISA Collective will add our contribution by choosing RPET and upcycling materials that already exist to lessen the impact on the environment. And we are in good company; fashion brands are also following suit. Eco-conscious favorite Everlane recently launched a whole line of outerwear made entirely from RPET, as did Patagonia with their renewed polyester material. Love that the Movement Into Sustainable Action is happening! What other fashion or homeware brands do you know of making an effort to use recycled source material??

Follow MISA Collective and our Eco Hacks for some more inspiration.


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Are You In Or Are You Out?

We are most definitely in. Getting excited about the impending plastic bag bans in New Zealand and sitting huddled around a cup of tea planning our MISA Bags launch in windy Wellington.

As believers of climate change and as champions of individuals making a difference, we can’t wait to share our MISA Reusable Produce bags with everyone.

Especially after seeing the news of another dead whale who’s stomach was full of plastics.

Working hard to get our plastic alternative bags up online, Amazon and good retail stores. Stay tuned!

Let’s make a Movement Into Sustainable Action!